Local business listings and citations are a critical component of local presence management! Effective citation building isn’t about getting listed everywhere, but in authoritative sources that search engines and consumers trust. So, how do you know which directories are right for the businesses you represent? At Localify we do the work for you! Our team focuses on identifying […]

Continue reading

Local results appear for people who search for businesses and places near their location. They’re shown in a number of places across Maps and Search. For example, you’ll probably see local results if you search for “Italian restaurant” from your mobile device. Google will try to show you the kind of nearby restaurant that you’d like […]

Continue reading

Grow Your Business Using Local SEO Strategies What is Local SEO? Every local company can grow their business and make more money by using Local SEO (Search Engine Optimization) strategies. In this article we’ll explain what Local SEO is and why using local search strategies can help increase your sales. What is Local SEO? (Search Engine Optimization) Local SEO is an […]

Continue reading

Back in November, Instagram added a new live-streaming feature which was a little different to those on offer on other platforms, in that whatever you broadcast live only existed in those moments. As soon as your broadcast stopped, your video was gone.   It was an interesting approach, especially since all other live stream platforms had been […]

Continue reading

Social media marketing is a rapidly changing landscape, but perhaps nothing is changing faster than video. As I wrote a few months ago, video is the medium for social in 2017. Internally, we’ve given a lot of thought this year to the best ways to approach video and execute for a wide range of formats, from Facebook Live to Snapchat. […]

Continue reading

The race to steal market share from Google in local search has been futile. Google dominates search with over 63 percent market share, and in mobile, where the growth is, Google almost holds a monopoly at 95 percent. The dark horse in the race is Facebook — the one who can match Google’s Goliath size, audience and […]

Continue reading

Twitter is switching its in-app browser to Apple’s Safari View Controller, which enables ad blocking and an ad-free Reader mode. Twitter is cleaning up its look and enabling people to clear out ads on web pages opened within its iOS apps. On Thursday, Twitter began rolling out a redesign of its mobile apps, sites and […]

Continue reading

Bing Ads is actively working on building out its audience targeting capabilities. In-market and customer match audience targeting capabilities are coming to Bing Ads. Pilots for both features were announced Tuesday by Bing Ads General Manager Steve Sirich during a keynote conversation at SMX Advanced in Seattle. In-market: The in-market audience pilot is running in the […]

Continue reading

Mary Meeker’s highly-anticipated annual Internet Trends report with data from Okta’s Businesses @ Work show how organizations, and the people who work for and with them, get work done. Mary Meeker’s annual Internet Trends slidedeck is like a Harry Potter book release in Silicon Valley — those of us in technology can’t get enough of it. At […]

Continue reading

Twitter is rolling out four buttons brands can attach to DMs to get people to do things on and off Twitter, like posting tweets and opening links. Twitter is rolling out buttons that brands can add to direct messages that, when clicked, can direct people to visit the brand’s site, post a pre-written tweet, follow […]

Continue reading
Article Categories