Social media marketing is a rapidly changing landscape, but perhaps nothing is changing faster than video. As I wrote a few months ago, video is the medium for social in 2017. Internally, we’ve given a lot of thought this year to the best ways to approach video and execute for a wide range of formats, from Facebook Live to Snapchat.

So, when I came across this new high-level infographic about marketing in a “video-first” world, I knew I’d have to share. In a world where over 500 million people watch Facebook videos every day, video marketing is too important to be glossed over. This new infographic looks at video from every angle, through the lens of a survey of 1,000 consumers and 500 marketers.

Check out the full infographic below,

 

Credits: Social Media Today